by Christina Close | Aug 5, 2024 | Marketing
When looking at ways to grow your business, it’s important to look at your current customer base. Expanding customer profitability can be done through two avenues: growing new customers and increasing sales among existing customers. While many business owners...
by Christina Close | Jun 9, 2024 | Annual Planning, Marketing
Philosophers have been trying to help people answer the question of “Who Am I” for centuries. While answering this deeply personal question may seem impossible, answering this question for your business is absolutely attainable – and critical to marketing and growing...
by David Rogers | May 1, 2024 | Marketing, Media Buying, News
As I reflect on Rogers Advertising’s 20th anniversary, I’m filled with a sense of pride and nostalgia. Two decades of innovation, creativity, and unwavering commitment to our clients have shaped our agency into what it is today – a beacon of excellence in...
by Rene Carling | Mar 4, 2024 | Digital Marketing, Marketing, Search Engine Marketing
Call tracking numbers are extremely beneficial to your business. Between determining what campaigns are producing quality leads and how your calls are being answered by your staff, the use of call tracking can improve your sales significantly. How Call Tracking Works...
by Rene Carling | May 23, 2023 | Digital Marketing, Marketing, News
In the ever-evolving landscape of digital marketing, it is crucial for businesses to remain vigilant and protect themselves from potential scams and fraudulent activities. Recently, a concerning scam has surfaced, targeting businesses with false invoices under the...
by Courtney Sippy | Feb 6, 2023 | Digital Marketing, Marketing, Social Media
Social media has become an integral part of our daily lives. The rise of platforms like Facebook, Instagram, Twitter, TikTok, and LinkedIn has created an opportunity for small businesses to reach new audiences and connect with customers in a more personal way. We will...
